The World Tourism Day under the global theme ‘Tourism and the Digital Transformation’ was celebrated in Jaffna yesterday with a series of events hosted by the Sri Lanka Tourism Development Authority (SLTDA) and the Sri Lanka Tourism Promotions Bureau (SLTPB).
The three day celebrations also include a tourism exhibition and a cultural show at the Municipal Council grounds, Jaffna under the mandated theme by the United Nations to drive digital tourism. A special panel discussion on ‘Tourism and the Digital Transformation’ is also included. In addition a street food festival and an essay, photography and video competition will also take place to mark the World Tourism Day.